Act!
The Act! Advantage
The Story Behind Act! CRM
The newAct! Advantage is Here!
Get more leads, get more deals,
and get more done!
Act! Advantage: Your Small Business Toolbox
The new Act! Advantage represents the most significant feature enhancement in the product's near 40-year history. Act! Advantage isn’t just a new CRM — it’s a complete small business ecosystem to power your marketing, sales, and productivity, all for less than a small coffee a day. It includes a full-featured CRM with eMarketing and mobile access (iOS & Android), plus online appointment scheduling, modern quoting tools, integrated web forms and surveys, real-time chat, and much more.
The new Act! Advantage is built on the Act! Premium Cloud foundation, and is available in three tiers—Standard, Professional, and Ultimate—each combining a progressive blend of innovative small business tools, starting at only $30 monthly.
With Act! Advantage, users will:
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Get more leads with professional eMarketing tools, built-in list verification, integrated web forms and surveys, online event management, website chat service, URL shorteners, and online appointment scheduling.
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Get more deals with a dynamic sales pipeline, a professional quote management system featuring interactive quotes with click-through visibility, advanced reporting, sales automation, and payment processing for online appointment bookings and events.
Get more done with a full-featured SaaS CRM offering rich contact management, robust task lists and calendars, a mobile app for on-the-go access, a project management system, a self-serve customer portal, and accounting integration.
Get more options with available upgrades for SMS integration, desktop sync, additional eMarketing & marketing automation features, storage, technical support, custom tables, and much more.
Act! Advantage delivers the flexibility, convenience, subscription benefits, Web API support, and all the latest updates and features offered with Act! Premium Cloud, but now overflowing with marketing, sales, and productivity tools to help you get more for your business. Begin your free 14-day trial today at www.tryact.net, and start making your business goals actionable!
Act! Advantage: More than the sum of its parts
Act! Advantage is a strategic commercial blend of a few powerful and time-tested productivity tools, including Act! Premium Cloud, Act! Marketing Automation, APC Mobile, Custom Tables, and the Linktivity Suite products. Please click the appropriate images below to learn more about each feature or product.
Act! PremiumCloud
MarketingAutomation
APCMobile
AccountingIntegration
CustomTables
LinktivitySuite
SMS Text Messaging
Rich Contact Management
Every user on your account gets advanced tools to manage and engage with contacts effectively.
Robust Task Lists & Calendars
Stay organized with powerful scheduling features, including automated follow-ups triggered by web sources.
Dynamic Groups
Segment your database automatically with intelligent, real-time groupings.
Features Common to All Plans
All Act! CRM plans include robust customer relationship management (CRM) features designed to help businesses track interactions, manage contacts, schedule activities, and optimize workflows. Standard capabilities across all tiers include:
Mobile App Access
Manage your contacts, calendar, and opportunities anytime, anywhere—from your mobile device.
Dynamic Sales Pipeline & KANBAN Boards
Visualize and manage your sales process with intuitive, drag-and-drop tools designed to help you close deals faster.
Welcome Page
Personalize your Act! experience with a customized Welcome page showing you a variety of charts and graphs on upcoming tasks, opportunities, recent Histories, you name it.
Act! Advantage: Plans & Prices
Act! Advantage offers the following three subscription plans, and selecting the right one depends on your marketing, sales, and productivity requirements. The following is a breakdown of those options, along with the upgrade options lower down the page.
Standard
Small Business Starter
$30
(per month billed annually)
If you liked Act! Premium Cloud, you will love Act! Advantage Standard, as it includes all the APC benefits and price, but with many more marketing, sales, and productivity tools than before. Get more with Act! Advantage.
Features Include:
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APC - a full-featured SaaS CRM
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Standard eMarketing with 2500 monthly sends
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Mobile App for IOS and Android</p.
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15Gb Cloud Storage
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Online appointment setting and professional quoting tools for each user
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Integrated Web forms & Surveys, Event Management, real-time chat service, and list verification (250 monthly contact scans included) for each account
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Full Web API Support
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No Portal or Projects eligibility
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Nightly backup & maintenance
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Standard Support
Professional
Best Value
$45
(per month billed annually)
For only $15 more per user, teams get individual access to the advanced version of all programs, 10GB more of storage, a huge upgrade in eMarketing features and sends, project management, and 50% off enhanced support and custom table upgrades.
Features Include:
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APC - a full-featured SaaS CRM
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Professional eMarketing with 25,000 monthly sends
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Mobile App for IOS and Android
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25Gb Cloud Storage
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Online appointment setting, professional quoting tools, Integrated Web forms & Surveys, Event Management, real-time chat service, and list verification (2500 monthly contact scans included) for all users
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Project management
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Customer Service Portal available for $100/month/account
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Full Web API Support
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Nightly backup & maintenance
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Standard Support
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50% discount on custom tables & enhanced support
Ultimate
No Compromise
$60
(per month billed annually)
The "no-compromise" tier includes free enhanced support & custom tables, full marketing automation features, and double the sends and contact scans of the Pro tier. It also includes a $1200 customer service portal, and one extra AMA domain.
Features Include:
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APC - a full-featured SaaS CRM
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Advanced Marketing Automation with 50,000 monthly sends
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Mobile App for IOS and Android
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35Gb Cloud Storage
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Online appointment setting, professional quoting tools, Integrated Web forms & Surveys, Event Management, real-time chat service, list verification (5000 monthly contact scans included), and project management for all users
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Customer Service Portal Free
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Custom Tables & Enhanced Support Free
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One extra AMA Domain
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Full Web API Support
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Nightly backup & maintenance
COMMON ACT! ADVANTAGE UPGRADE OPTIONS
- Advaned eMarketing and Marketing Automation:
- Standard tier of Act! Advantage can add Advanced eMarketing (formerly Select tier of AMA) for $79/month, and $199/month for Marketing Automation (formerly AMA Complete), with both billed annually.
- The Professional tier includes Advanced eMarketing, but Marketing Automation can be added for $199/month.
- Ultimate includes all eMarketing and Marketing Automation features, and 50,000 monthly sends.
- Click HERE to learn more about the different rates and tiers of Act! Marketing Automation.
- Additional Email Sends:
$15/month for 2500 send blocks (billed annually) - Additional Domains:
$50/month/account, billed annually. The Ultimate tier includes one extra domain free, and each additional domain is at the regular price.
- VIP & VIP Diamond Support Plans:
Starting at $228/year/account - Orange Care Support Plans:
Orange Care is available for $10/month/user (billed annually) for Standard Tier of Act! Advantage. Professional tier includes either Orange Care or Enhanced Support for 50% off, and Ultimate includes both for free. - Desktop Sync
Get an offline desktop client for the users that need it for only $10/month extra per user. Great for working with add-ons and performing admin functions not available on the web. - SMS
Starting at $19/month (500 sends) billed annually, and $5/month for each additional 500 monthly sends. Carrier rates may vary depending on the region
FREQUENTLY ASKED QUESTIONS
Can an Act! Advantage subscriber move between tiers during their subscription? Yes, subscribers may move up to a higher tier of Act! Advantage at any time. Downgrading tiers or reducing users or add-ons may only take place at renewal.
Are multi-year subscriptions available for Act! Advantage subscribers? Yes, 1,2,3, and 5 year subscriptions are available for all tiers of Act! Advantage.
What happens to Act! Premium Cloud when Act! Advantage launches? Act! Premium Cloud subscribers will remain on APC until they eventually migrate to Act! Advantage. They can continue to purchase APC add-ons (Enhanced Support, Custom Tables, etc.) and will continue to renew on APC rate plans until they migrate. They will not see the new features or change pricing models until a transition occurs.
When you add multiple extras to Act! Advantage Standard, it can be more expensive than moving upstream to Act! Advantage Professional or Act! Advantage Ultimate, why? Correct! Customer are encouraged to move into the higher tiers of Act! Advantage where they will get significantly more value in terms of base features, email send allotments, cloud storage, and much more.
Several of the APC add-on products are the same price in the base tier, Act! Advantage Standard, why? By keeping both the base user price of APC and Advantage Standard the same (eg: $30/mo USD), as well as add-ons such as Enhanced Support, AMA, and Custom Tables, it enables seamless migration for APC customers who ultimately move to Act! Advantage Standard. They will simply receive the exclusive new product features with no change in price. APC customers who elect to migrate to the Professional or Ultimate tiers of Act! Advantage will need a custom quote to determine their best option, as the pricing depends on their unique combination of users and add-ons.
What product will the free trial be going forward? In regions where Act! Advantage has launched, the free trial will be Act! Advantage Ultimate. Certain features such as sending SMS messages, email list scans, & bulk emails have been throttled to prevent abuse.
Is there special pricing for users migrating from a perpetual license or former subscribers who return (6+ mo) as there is today for Desktop and APC? Yes! There are special prices for the first year of Act! Advantage for all tiers. The reduced prices (for year 1) are similar to what is offered today on Desktop and APC for these groups.